Samar Héchaimé,

My love for travelling and my experiences have given me a unique perspective which combine all the stories I have heard, lived and collected. I have spent years playing with others in the different playgrounds of our world. I have learned that the most interesting games happen in the in-between spaces where innovation burgeons and new stories get written across the streetscapes.

I believe passionately that we can write the next chapter of our world by intertwining those stories. Starting with people and their varied needs, we can shape our future and change the world. I believe this happens by nurturing our diversity and connecting the dots, creating new constellations.

I have been developing and evolving my approach from focusing on designing individual experiences to transforming organisations and systems through a continuously evolving user centric design led strategic approach. This approach empowers and brings to the table the voices of all people to enable an incremental continuous growth of resilient organisations.

This is why I remodel the intangible needs into tangible strategies, making a people friendly future a reality so more diverse stories can be written and shared.

Communication skills

Natively spoken: English, Arabic, French
Intermediately spoken: Dutch

Building skills

• Build Teams: create the space to empower team members to find their voice, build their ideas, their capabilities and knowledge, prospering individually and as a team

• Build Relationships: engage all stakeholders from the C-suite to the multitude of contributors and users both internal and external. Lead conversations between stakeholders, peers, and the multitude of experts

• Build Results: use evolving design thinking approach starting from research, leading to strategy development followed by full spectrum delivery

• Build Transformation: create a lasting revolution in the client’s organisation, capability and market by connecting the dots, iterating and helping them build incrementally in an agile manner

• Build Ideas: question WHAT IF and WHAT NEXT for organisations, systems, processes and technologies with people at the heart of the blue sky exploration that is achievable, incremental and iterative

• Build Value: Contribute to the company’s strategy by collaborating with colleagues from across the business units, empowering the creative play, building in-between spaces where innovation happens, capabilities and know how are developed

Vision: challenging the established models by putting people at the centre

Traditional Business Strategy (Established)
Value: Quantitatively driven
Impact: Predictive Growth
Disadvantage: Unagile, Predictive, Waterfall, Rigid, Siloed

User Centric Transformational Design Strategy (Innovative)
Value: Qualitatively driven
Impact: Exponential Growth, User Centric, Responsive to needs
Advantage: Interconnected, Collaborative, Agile, Innovative, Iterative, Responsive, Resilient, Transformative, Empirical

Like to get in touch?