Samar Héchaimé joins MEX founder Marek Pawlowski for a live discussion exploring how we might transform our post-pandemic systems and organisations by putting people at the heart of future strategy.

Drawing on deep cross-cultural experience — from the Middle East to the United States — and disciplines spanning architecture, digital services, consulting and innovation, the conversation covers what it takes to balance collective and individual design needs across radically different contexts. Projects discussed range from wayfinding in airports to shaping the people-centred, holistic strategy of the Princess Noura University in Saudi Arabia.

Which of the many systems supporting our way of life have you become more aware of during the pandemic — and how might we imagine changing them for the better with the principles of user-centred design?

The conversation addresses what the pandemic has revealed about the fragility of our systems — and why the answer is not to rebuild what existed before, but to reimagine it around the people who actually inhabit it. The principles of user-centred design, applied not just to products and services but to governance, cities and institutions, are proposed as the architecture of a more resilient future.

Watch the full interview →

An audio version is also available as a podcast — search MEX Design Talk in your podcast player, or listen via the MEX website.